How can I make art which is personal to me but still communicates with an audience?

There is an egotistical approach to art which I think makes artists create work that is too abstract and can appear ridiculous.

This may be their aim through the work but it may not.

How can we make 'real art'? Art that we understand visually and NOT an abstract language that only a minority understand and the majority do not?

I contradict myself.

I am Lost and Confused.